When you use Bosch appliances and power tools,
you might just feel a certain type of way. This was Bosch’s first campaign in the states, made alongside the talented team at Droga5. 

Select Press:
Little Black Book Online, Shots, CNN, New York Times, Forbes, Today,Adweek, AdAge

Recognition: Cannes Lions, Shortlist; Use of Humor, Radio Mercury, Finalist

Radioooooooooooooooo

Radioooooooooooooooo

"He Man" :30
"Singer" :30
"Guitar" :30
"Macho Man" :30
"Karate" :30
"Hero" :30

Directed by –

Year 1: Andreas Nilsson @ Biscuit
Year 2: MAMA @ Caviar

Made with Scott Bell, Dan Kelly, Chris Colliton, Sean Buckhorn, Gonzalo Navarro, Stacie Larsen, Dave Stephenson, Isaac Salas @ Droga5

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Bosch – Super Bowl LX

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GEICO – We All Do It